Seventeen months after Hope Channel Inter-America was officially launched, Seventh-day Adventist leaders are aiming for greater collaboration among its regional church leadership and multiple media centers across the Inter-American Division (IAD) territory. The goal is to increase the visibility of the television channel to reach millions with the message of hope and salvation.
Church administrators, channel coordinators, communication directors, media center staff and production teams were called upon to strengthen the image, vision and mission of the channel during a special online training held on Mar. 6, 2018, from the IAD Office in Miami, Florida.
“Those of us who work in Hope Channel Inter-America have a hope that we want to share and if we are a channel that offers hope, we need to grow in that hope so that we can strengthen our spiritual identity and share with those persons who are connecting with the gospel through this great mission,” said Abel Márquez, director of Hope Channel Inter-America, as the two-hour online program began.
Strengthening spiritual identity means understanding communication as a divine instrument from God to fulfill the mission on earth, said Pastor Josney Rodríguez, ministerial secretary for the church in Inter-America and chaplain of Hope Channel Inter-America.
“If Jesus Christ was here, He would understand the role that communication plays and would have invested more in fulfilling the mission,” said Pastor Rodríguez. “It doesn’t matter what specific task you are doing for this television channel, you need to be God’s instrument, have a constant relationship with the Lord and live a life that can represent the message of hope wherever you are.”
